Angels Edge Professional Copywriting writes a vast range of sales and marketing copy and promotional materials for individuals and businesses.

Completed projects to-date include monthly mail-out flyers, direct mail campaigns, sales and marketing letters, and online e-mail promotions that introduce new products or services to a specific client base and persuade them to buy or invest in these services.

Tricia Snell of Angels Edge Professional Copywriting writes direct sales and marketing copy as well as develops a campaign that will enable a client to inform their readership of new products and services as well as special and limited offers both on-and-off-line.

The History of Sales and Marketing

In the 19th Ccntury pedlars and stall operators instigated the rise of an economical science called marketing. This, in turn, saw marketing studies explode along with advertising, retail innovation, and growth.

The word, marketing, and the marketing concept were believed to be one of the major contributors to international economies during the industrial revolution.

As technology increases, so, too, does the need for sales and marketing prose that speaks directly to a targeted audience and communicates a very precise message in order to generate a sense of urgency that then compels the reader to buy a product or service.

Sales and Marketing Facts

Sales and marketing copy, also known as direct marketing prose, is written using specific copywriting techniques that capture a customer’s attention and increase business sales.

Typically, sales and marketing copy uses three basic rules of selling, which incorporates gentle persuasion, emotional reasoning, and justification so that consumers feel they have made a suitable decision to buy a product or service.